There are a variety of reasons why someone would need a proxy server and they are all basically about protection, even though that protection may not mean the same thing to everyone. For example, an ordinary person who conducts online banking may consider a proxy server to ensure their details remain anonymous and are not accessible by identity thieves or would-be hackers. Other people with websites may choose to use private proxies to help them improve their website rankings without getting their IP banned. So, let’s have a look at these two in a little more depth.
Defeat The Hackers
There are many malicious people online that spend their time trying to, and succeeding many times, in accessing funds of the ordinary person. Even giants like paypal have had issues to contend with, although they have much more technology at their disposal than the ordinary Joe in the street.
Whenever you access a website your IP address leaves and imprint and if you do not have sufficient protection it is easy for a hacker (or even a virus) to gain access to your personal data. For example, even if they were not going to try to hack into your financial accounts, they will have access to the sites you have visited, the information you may have completed whilst there, the amount of time you spent on any site, etc. So, you see the vulnerabilities there?
With private proxies from reputable and reliable companies they are unable to track you as the proxy is the site that is registered wherever you go. This basically means that the proxy server acts as a kind of middleman between you and the sites you are accessing. This means the proxy server information is what is visible as the imprint and not your home pc.
Improving Your Website Rank
Some people understand that Google give a great deal of respect to backlinks to websites and use this as part of the criteria for bumping websites up the popularity ranks. Everyone wants to be top dog for a simple reason; many people will generally only search for their information on the first few pages of Google.
Some may even not reach page 2, which emphasizes the importance of gaining those top spots. Backlinks can be created organically, which means other people see your site, like what they see and link to it themselves. Other people use a variety of different kinds of backlinking software to achieve a lot more backlink results. There is free backlinking software available but one of the most widely used is a paid version called xrumer. Xrumer proxies are proving to be very popular as they provide a middleman to the websites you are creating links to, which means your IP address remains hidden.
Sometimes Google (or any of the other search engines) will punish an IP address if they think that it has produced spammy links, and this will create a problem for you.
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